Entrepreneurial Course on Sport Event Management & Organisation 

About the Course?
The short course on Entrepreneurial Sport Event Management & Organisation (SEMO) offers an overview of the key tasks that sports managers need to successfully plan, communicate and operate when organising sport events. The module focuses on the specific challenges faced by sport event organisers, as well as the knowledge needed to successfully manage a wide range of sports events, ranging from local to international such as World Championships, Continental Games and the Olympic Games. The CBE SM&O programme allows individuals from the working world to gain all of the benefits of a university course and education on a focused topic, and in a condensed time frame. The seminar brings together academicians with International Sport expertise in the CBE network to chart out how sport events are organised. This programme is both pertinent and practical and recognises the increased expectations of spectators, media and sponsors at major events.

PARTICIPANTS
The CBE Sport Event Management & Organisation short course participants are professional, part-time or volunteer sports managers and organisers of various sports events, as well as staff from local and regional sports organisations looking to successfully lead and manage a complex sport event.

SKILLS AND KNOWLEDGE TO BE ACQUIRED

**  Ability to develop and maintain professional relationships with events clients from diverse backgrounds
**  Ability to develop ‘partner’ relationships when organizing events
**  Strong organizational and decision-making skills
**  Ability to deliver events to the highest standards with close attention to detail
**  Financial management, budgeting, and planning skills for a successful event
**  Ability to respond and solve problems on the spot Strengths in prioritizing tasks/workload and handling multiple projects

PROPOSED SEM & O SHORT COURSE
A WEEK-LONG IMPACTFUL LEARNING 

DAY 1 MONDAY 09.00 - 17.00 Introduction to Events Management Panel & Group Sessions	A UNIQUE LEARNING OPPORTUNITY: TAILORED TO YOUR NEEDS Focused on hands-on learning with constructive outcomes, these 5 days will explore topics, including: • Sport Competition • Venue management • Budgeting • Sponsorship • Security • Ticketing & Accreditation • Technology • Logistics • People Management • Accommodation • Press & Broadcasting • Protocol & Hospitality • Operational Readiness
DAY 2 TUESDAY  09.00 - 17.00  Financial Viability of Events  Entrepreneurial Sports Management Group Session  Networking Cocktail	FOR TEAMS AND INDIVIDUALS For individuals, the programme provides an opportunity to be the complete sports event manager: * Reinforce your current knowledge and practices * Fill in missing knowledge gaps * Better understand the different functions that impact your role’s success * Discover the latest developments in sport management * Hear from leading minds in sport events
DAY 3 WEDNESDAY  09.00 - 17.00 Media and VIPs  Panel Session	For teams, the open module provides a unique opportunity to: * Understand your event from a different perspective outside of your immediate role * Gain a better appreciation of the roles, objectives and priorities of your colleagues * Develop a shared understanding of your event; and address immediate challenges, together
DAY 4 THURSDAY 09.00 - 17.00 Sales and Client Management Operation Readiness Exercise	N/A
DAY 5 FRIDAY 09.00 - 17.00 The Puzzle of Event Management Innovation in Sports Mng. Closer and Certification	N/A

 

 

ABOUT CBE
The CBE envisages to becoming an academic centre of excellence for education and applied research in sport. It forms a unique network of multi-field expertise in technology, management, economics and financial management.

The mission of the CBE through this programme is to master sport by positively contributing to sports management through a multi-disciplinary approach to education and sciences and by remaining at the forefront of the sports industry’s development.

VENUE: CBE

FEE: Open module 550,000

SPEECIAL PROGRAMME DISCOUNT:

Employees of National Sports Federations and clubs will receive a discount of 15% open module fee.

Fee includes:
Course materials
Breakfast, Lunch and Snacks
Certificate of Completion

Dates: 9 – 13/ 11/ 2020
Time: 9:00 – 17:00 hrs.

Contact:

Mr Ngussa Kinamhala - 0746832273 This email address is being protected from spambots. You need JavaScript enabled to view it.
Dr Manongi C. Ntimbwa – 0754312072 This email address is being protected from spambots. You need JavaScript enabled to view it.

 

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